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ABOUT PROJECT
The aim of this project was to rebrand the vitamin brand Hey nutrition to make it more attractive towards a younger audience. The brand want's its audience to know about its high quality ingredients.
SOLUTIONS
To make the high quality ingredients known I decided to display them on the actual packaging as people want to know what is going in their body when taking vitamins. I also decided to use lots of colours to make it more eye catching and attractive to the younger audience.
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